Ben Odell is the CEO of 3Pas Studios. Ben grew up in the U.S. before packing up and moving to Colombia in his 20s. After finding success as a writer, his producorial pursuits led him back to the states where he joined forces with the legendary Mexican director and comedian, Eugenio Derbez, to create 3Pas.

Their film, RADICAL, winner of the 2023 Sundance Festival Favorite Award, is in theaters now.

The film, inspired by a Wired Magazine article by Joshua Davis, follows the 6th grade students at Jose Urbina Lopez Elementary in Mexico, who are among the worst performing students in the country. Everything changes when teacher Sergio Juarez (Eugenio Derbez) arrives with an outside-the-box approach, opening their minds and changing their hearts forever.

Here are my top 3 takeaways. What are yours?

  1. A good marketing plan is just as important as a good story

  2. The Latinx market can’t be put into a box

  3. Diversity and inclusion are imperative, but what does thoughtful inclusion actually look like?

Michelle LeClerc

Michelle strives to add context and meaning to the exponentially growing world of design. Recently served as the Creative Director at Beutler Ink, a strategic creative agency specializing in research, writing, and design. Michelle has developed design and data visualization for social justice organizations like Campaign Zero, Be a Hero, and Yale’s The Justice Collaboratory and Freedom Reads. In 2017, she created the data visualization for Elizabeth Warren’s book, This Fight is Our Fight, a #1 New York Times bestseller. In 2019, on behalf of Campaign Zero, she led the data visualization for the first police scorecard in the US, which sought to identify urgent issues surrounding police accountability and propose best-practice solutions. Michelle’s commitment to quality design extends from the office to the classroom—she teaches Infographic Design at Temple’s Tyler School of Art.

www.michelleleclerc.com
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Monica Levinson

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Special Episode: Carolina’s JOURNEY